(*Linked or embedded content may have been removed or be unavailable.) Liu Bei, Cao Cao, Zhao Yun: If those names sound familiar, it’s no surprise. They’re just a few of the sprawling cast of characters in the great 14th-century historical novel Romance of the Three Kingdoms. One of Chinese literature’s Four Great Classical Novels centering on the end of the…

(*Linked or embedded content may have been removed or be unavailable.) Me, Myself and I went to Japan and were astonished at how many counterparts we had. In English, aside from the three words just mentioned and the occasional ‘yours truly,’ there isn’t much variation, but in the Japanese language, how you say ‘I’ can change de…

(*Linked or embedded content may have been removed or be unavailable.) Part Three: Disney Netflix might have pioneered the Asian expansion strategy , but that doesn’t mean other entertainment giants aren’t looking to replicate their success. And entertainment giants don’t get much bigger than The Walt Disney Company. The House of Mouse clearly took noti…

(*Linked or embedded content may have been removed or be unavailable.) Part Two: Netflix While Amazon Prime is unique in its hybrid streaming and ecommerce model, giants like Disney and Netflix find themselves on different footing as they rely primarily on entertainment for growth. Like Amazon, however, both companies look to the APAC region as they formulat…

(*Linked or embedded content may have been removed or be unavailable.) Part One: Amazon Prime Video  Streaming services are big international business — and as any business expert will tell you, big international business requires a thorough approach to localization. With streaming entertainment entering into a pivotal era as companies explore pathways …