Translation has become so easy to access, thanks to technological advances, that corporations easily fall into the mindset of treating translation like a commodity, or maybe even a troublesome extra step they wish would just go away. This is a trap, though, because it overlooks the enormous potential of translation, localization, and transcreation,…

If your company has the resources and wants to maintain control over messaging, branding and quality, creating your own video tutorials may be the best way to go. If you are planning on releasing localized content for specific markets, it’s probably a good idea to look into language service providers that handle script and subtitle localization. Some compani…