The latest LocWorld event had a lot to say about AI in localization, reflecting the industry’s evolving relationship with all things AI. Recent conferences have left attendees with more questions than answers, but LocWorld53 Malmö proved to be a turning point, as sessions and talks offered real-world case studies illustrating a clear push toward practical im…

LocWorld53 Malmö is set to be held June 3rd through the 5th, offering unbeatable opportunities to join talks from expert speakers and do lots of networking. LocWorld is always an energizing event, and we’re proud to be the pen sponsor for LocWorld53. The industry is rapidly changing, so it is more important than ever to touch-base with peers and catch up on …

(*Linked or embedded content may have been removed or be unavailable.) Virtual reality exhibitions, live performances, culture, calligraphy: A visit to the United Nations Headquarters in New York City, New York, this mid-April was less international diplomacy and more cultural festival. That’s for good reason. April 20, which fell on a Sunday this year, is C…

(*Linked or embedded content may have been removed or be unavailable.) It wasn’t long ago that voice activation technology felt more like science fiction than Sunday chores. But nowadays, calling up your favorite vacuuming playlist or requesting a reminder to buy cleaner is more mundane and less Minority Report. That’s a big opportunity for businesses across…

(*Linked or embedded content may have been removed or be unavailable.) International expansion: It’s a cornerstone common to many ambitious growth strategies. But without the right partners in your corner, it can also be fraught with unexpected vulnerabilities. Many brands have learned that to their cost. And expansion into the Asia-Pacific (APAC) region is …

(*Linked or embedded content may have been removed or be unavailable.) Liu Bei, Cao Cao, Zhao Yun: If those names sound familiar, it’s no surprise. They’re just a few of the sprawling cast of characters in the great 14th-century historical novel Romance of the Three Kingdoms. One of Chinese literature’s Four Great Classical Novels centering on the end of the…

(*Linked or embedded content may have been removed or be unavailable.) Me, Myself and I went to Japan and were astonished at how many counterparts we had. In English, aside from the three words just mentioned and the occasional ‘yours truly,’ there isn’t much variation, but in the Japanese language, how you say ‘I’ can change de…

(*Linked or embedded content may have been removed or be unavailable.) It was difficult in 2024 to go a week without headlines dominated by generative AI, and there’s no sign of that trend stopping in 2025. On the contrary, tech giants are drawing battle lines in a war for global dominance, and Asian countries are a major staging ground where fortunes will b…

The Crestec USA team joined more than 600 attendees for the LocWorld52 conference in beautiful Monterey, California. Here is a brief overview of our LocWorld experience. Go for the people As exhibitors, we were happy to welcome many visitors to our booth again this year. So many friendly faces and warm greetings! We could really feel that people remember Cre…

Whether the content you’re writing or getting localized should be focusing more on the human reader or a search engine’s algorithm depends on many factors. Of course, material on paper doesn’t need to cater to an algorithm, but it will still be advantageous to maintain the same terminology, keywords, and maybe even the tone, across various …